Zing! vs. Zing! It isn’t hard to find different manufacturers using the same brand name. Usually these are non-competing brands in different product categories. Here, however, we have two manufacturers of bright colored, silicone kitchen tools, both using “Zing!” with an exclamation point as their trademark.
The logo on the left is for Robinson Home Products brand, “Zing!” launched in 2012. They applied for a U.S. trademark for the word “ZING.” Their application was filed on 1/29/2011 and registered on 10/8/2013.
The logo on the right is for Glasgow-based Premier Housewares brand “Zing!” launched in 2011. I can find no evidence online of their having sought trademark protection for their logo.
A likelihood of consumer confusion? I would say so.
Like competing contestants on that 1950s TV show, To Tell the Truth, these two brands are each trying to persuade us that they are who they say they are: Zing!
After the fold, “Will the real Zing! please stand up?”