Winner of a 2007 Pro Carton Special Prize: Absolut Bärbar by Hanna Nylén of the University College of Arts, Crafts and Design and Louise Gustafsson, a former student at the Nackademin Upper Secondary School, both from Stockholm.
Self-similarity between packaging and contents.
(Self-similarity between store-display and packaging, after the fold…)
Note: even the little girl in the illustration is holding a self-similar doll.
Beach Packaging Design