These were new to me: Peter Cuba’s 2010 photographs of Budweiser labels applied to an assortment of products other than beer.
Regarding his unauthorized brand extensions, the Chicago-based illustrator/designer says simply:
“My new art is putting Budweiser labels onto other things. Goodbye painting, hello drinking.”
(Diluting the brand, but never the beer.)
I hadn’t realized at first that last Wednesday was the start of “Budweiser Fine Arts Week,” but I see now that’s where we’ve been heading. Please stay tuned.