When I first saw these pictures of Preston Grubbs’s orange-colored, orange-shaped juice box concept, it reminded of other packages, designed to resemble their contents. (Or their origins.)
We’ve seen packages shaped like whole oranges and packages shaped like half an orange and, at first, what I thought I was seeing here were juice boxes shaped like an 1/8 of an orange. But that’s not right. The net bag contains 10 pieces. As if an orange were cut into 5 longitudinal, spherical wedge shaped pieces and then cut in half along the equator.
See also: Package as Skin, Packaging and Plastic Fruit and Terry’s Chocolate Oranges
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