Recent branding and package design by StudioMakgill for James Read tanning products.
We designed a strong brand identity using just one colour — a metallic gold. … The internet is positively jumping with praise, with Vogue remarking, “Unlike many self-tanning products, the packaging is of the type you’ll happily have on display in your bathroom.”
There must be something about horizontal gold & white stripes…
…because even back in 1956 packaging designed with this color motif was also deemed suitable for display in the home:
“Cleansing tissues should be handy… new tissues are softer and more lint-free than before, available in a decorative gold and white striped box, a compliment to any dressing table.”
Vivian Brown, AP Beauty Editor, What Every Woman Wants Her Glamor Department