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ReoGood branding cookies packaging design


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ReoGood Cookies Packaging Design
ReoGood Valentines cookies packaging design


ReoGood™ cookies brand trademark and flow wrap cookies packaging design

Lang’s Chocolates

Lang’s Chocolates asked us to help them create distinctive branding for their new ReoGood™ chocolate-covered sandwich cookies.

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Our solution called for fun and friendly typography. Taking advantage of the double “O”s in their new brandname, our logo design illustrates a pair of chocolate-encased sandwich cookies, accurately depicting both the type and the quantity of cookies contained in each packet.

With a limited palette of 5 spot colors, including white, we design a pair of flow wrap bags using a color scheme that enabled us to highlight both dark chocolate and milk chocolate varieties. We chose a contrasting aqua color to use in the background and took advantage of the flow wrap film’s reflective silver color.

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