BEACH

Branding & Package Design

  • Home
  • Work
  • About
  • Contact
  • Box Vox

Spaghetti Barcode

Dave's Gourmet Spaghetti Barcode
Spaghetti barcode illustration for pasta sauce UPC numbers
Dave’s Gourmet

Our spaghetti barcode illustration was originally conceived in 2009 for Casa Visco, as part of our project for Package Design Magazine’s “Makeover Challenge.”

Casa Visco decided not to “makeover” their packaging after all, but Dave’s Gourmet contacted us in 2012 about giving our custom spaghetti barcode concept a twirl.

read more ▶

There’s an art to creating an illustrated barcode that conveys something essential about the product, and still scans correctly as a UPC. We set up the custom barcodes for their entire line of gourmet pasta sauces. (Note: aside from the spaghetti barcode, the rest of the label was designed by Jana Randolph.)

(Read more about this project on boxvox)

Copyright © 2023 — BEACH. All Rights Reserved.• Powered by Lander μFramework on Genesis.